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FilmMarketing (2)

Illustration of a hand holding a funnel with various digital marketing icons—such as gears, calendars, email, and analytics—flowing through it and into a computer screen displaying data charts and graphs, symbolizing the process of filtering marketing insights into actionable strategies.

7 min read

Using Data to Shape Your Film’s Digital Marketing Strategy

How Data Powers Smarter Film Marketing "The cameras stop rolling. The final cut is locked. While this might feel like the end of the journey, a...

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Nighttime theater marquee glowing above a crowd on opening weekend.

2 min read

Movie Marketing: The Critical First 72 Hours (and Beyond)

Movie Marketing: Understanding the Critical First 72 Hours (And Beyond) "While opening weekend numbers grab headlines, the full measure of a film's...

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